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As the industry shifts focus from pushing profitable products and goods to catering to the digitally empowered customer, customer engagement is playing a crucial role in bringing in the moolah.
Food and Grocery Retail is one of the fastest growing segments and as per an estimate, by 2022 consumers could be spending $100 Billion on online grocery alone, constituting more than 20% of the overall market, worth almost $ 1.5 trillion. While there is a dip in disposable income of an average citizen, the daily […]
Roles within the retail organization have had to adopt and adapt to newer ways of working, and none more so than the roles within marketing. The way they are engaging the customer and enhancing the customer experience has truly gone through a massive overhaul.
If you are a retailer and looking to launch your own private label/ optimize profits of your existing label, here’s a 4-point plan to get you kickstarted
At the time of writing this article, there were 10M+ views of the video Amazon made to show the world how it’s done. There have been millions of shares on Facebook and Linkedin, and the retweets ensured almost half the world has already seen the ‘future of retail’.
Engage247 is a smart mobile application is designed to provide retail store teams with real-time insights into operations, single view of their customers for personalized engagement and prescriptive actions that will help them consistently deliver a winning in-store experience.
Amazon has 536 Million Products on sale as of now. Not SKUs, products.If Amazon wanted to, it can give one unique product to every single person in all of North America as a Christmas gift and still have the same products on its virtual shelf for the rest of the world to buy.
When E-commerce took off the way it did, every retail pundit predicted the doom of in-store shopping as we knew it. The novelty and glamour associated with in-store shopping were replaced by convenience and never-ending aisles that an e-tailer brought.
As the convenience stores segment goes through yet another year of evolution, catering to the new ‘I need everything personalized’ customer is clearly standing out as the biggest differentiator from the competition.