Blog

Retailer - Supplier Collaboration
Influencing Shopper Demand Through Retailer – Supplier Collaboration   Vineeth Abraham     January 14, 2015   Supplier Collaboration , Supply Chain

Retailer and suppliers can establish intelligent processes in –order to influence and meet shopper demand by automating processes and sharing retail insights.

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Customer Lifecycle Marketing
Building Enhanced Customer Relevance with Lifecycle Aware Marketing   Manthan Editorial Desk     January 7, 2015   Blog

Capitalizing the “Moments That Matter” in the customer lifecycle is key to delivering relevant promotions that deliver desired business outcomes.

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Marketing Lifecycle
How to Align Marketing Lifecycle with Customer Lifecycle for Profitability   Manthan Editorial Desk     January 6, 2015   Blog

Analyzing customer data provides insights on some unique buying behavior and also indicate the different journeys that various customer groups traverse.

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Optimize Supplier Collaboration
Super six checklist to Optimize Supplier Collaboration   Ajith Nayar     November 25, 2014   Supplier Collaboration

Establish superior Supplier Collaboration and improved Supply Chain visibility and better product assortments at par with Walmart Supply Chain

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Supplier / Vendor Scorecards
Strategic supplier partnership through Supplier Scorecards   Ajith Nayar     November 25, 2014   Supplier Collaboration , Supplier Performance

Vendor scorecards, much like your car dashboard, provide you with critical information on your suppliers businesses and alert you to problems in your supply chain.

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Grocery Retail Strategies
Top 3 Grocery Retail Strategies using Better Shopper Insights   Ajith Nayar     November 25, 2014   Grocery , Supplier Collaboration

Grocery analytics helps grocery retailers gain a closer understanding of shopper behaviour enabling them to optimize stocks and profits.

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Suppliers downstream data
Top 3 insights that suppliers gain from downstream data   Ajith Nayar     November 25, 2014   Retail Data Sharing , Retail Insights , Supplier Collaboration

Best practices for retailers and suppliers for effective retailer-supplier collaboration.

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Retailer-supplier cross-channel data sharing
Top 3 Benefits of Retailer-Supplier Cross-Channel Data Sharing   Ajith Nayar     November 25, 2014   Retail Data Sharing , Retail Insights , Supplier Collaboration

Today, shoppers want a seamless retail experience across different channels. Retailers and suppliers need to share cross-channel data to provide a unified and targeted shopping experience.

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Supplier Collaboration For C-Stores
Fantastic Four Benefits From Supplier Collaboration For C-Stores   Ajith Nayar     November 25, 2014   C-Store , Supplier Collaboration

Learn how Retailers and supplier when collaborate to work towards a common goal can optimize and enhance the value out of the supply chain.

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