Articles in Category : customer experience

The six steps to align marketing to customer journey in retail Amit Rohatgi April 24, 2019 Blog , customer engagement , customer experience , Customer Journey , Customer Life-cycle Marketing Plenty has been said about Journey Marketing and it is at the top of the list while evaluating marketing technology today. Rightly so. In a crowded retail landscape, customers have access to options and information from the comfort of their home, and just one below average touchpoint is enough to lo...

Riding the Rollercoaster: Your Approach to Customer Journey Marketing Bhavna Sachar September 18, 2018 Customer Analytics , customer experience , Customer Journey , Customer Marketing , in store experience , infographics According to the Harvard Business Review it can cost anywhere between five to 25 times more to acquire a new customer than to retain an existing customer. ...

3 Tips to Personalize Retail Newsletters Santosh Kumar March 21, 2018 Customer Analytics , customer experience , Customer Journey , Grocery , Personalization , Personalized notifications , Real-time Personalization , Target One As the industry shifts focus from pushing profitable products and goods to catering to the digitally empowered customer, customer engagement is playing a crucial role in bringing in the moolah. ...

A Day In The Store – A Bedtime Story for Retail Store Operations Vishanth Ragunath January 22, 2018 Analytics trends , Customer Analytics , customer experience , Demand Estimation , E-commerce , in store experience , in-store practices , Merchandise Analytics , Shopper Experience Engage247 is a smart mobile application is designed to provide retail store teams with real-time insights into operations, single view of their customers for personalized engagement and prescriptive actions that will help them consistently deliver a winning in-store experience. ...

Whole Foods- Grocerant Ajith Nayar September 14, 2017 Customer Analytics , customer experience , grocerant shoppers , groceries , Merchandise Analytics , Personalized engagement NPD's food service market research found that in-store dining and take-out prepared foods from grocers has grown 30% over the past eight years, accounting for $10 billion of consumer spending in 2015....